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onpage_seo [2011/09/18 21:38]
r.eifried [Prohibited SEO Techniques]
onpage_seo [2011/09/18 19:55] (current)
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 On-page SEO is important for search engines to determine what to rank your business'​ website for. You must have clearly defined header tags, meta keywords, and a website that is easy to crawl for [[glossary:​s:​spider|search engine spiders]]. Off-page SEO focuses more on the outside sites that are linking back to yours, and a search engine'​s [[glossary:​a:​algorithm|algorithm]] looks more at how [[best_practices:​relevant_content|related the content]] on them is to your website, the position of your link, and the anchor text used in the link to determine how much the link is worth to them. On-page SEO is important for search engines to determine what to rank your business'​ website for. You must have clearly defined header tags, meta keywords, and a website that is easy to crawl for [[glossary:​s:​spider|search engine spiders]]. Off-page SEO focuses more on the outside sites that are linking back to yours, and a search engine'​s [[glossary:​a:​algorithm|algorithm]] looks more at how [[best_practices:​relevant_content|related the content]] on them is to your website, the position of your link, and the anchor text used in the link to determine how much the link is worth to them.
  
-On-page factors are sometimes underestimated because of the fact that even a massive amount of highly unrelated links can make a [[glossary:​p:​page_rank|page rank]] for a specific term- the infamous Adobe ranks for the [[glossary:​k:​keyword|keyword]] "click here" despite having no [[onpage_seo:​headings|header tags]] targeting the phrase, [[onpage_seo:​keyword_density|few instances]] of the phrase across the site, and the [[onpage_seo:​page_structure|keyword isn't bolded or emphasized]] in the content or used as anchor text for links out etc. Nonetheless,​ on-page SEO helps to determine the way your website ranks in search engines, and pages that are highly optimized for content in the way that the following articles will explain rank far easier for keyterms that they are optimzed for than other pages that are not optimized for them, but also targeting them.+On-page factors are sometimes underestimated because of the fact that even a massive amount of highly unrelated links can make a [[glossary:​p:​page_rank|page rank]] for a specific term- the infamous Adobe ranks for the [[glossary:​k:​keyword|keyword]] "click here" despite having no [[onpage_seo:​headings|header tags]] targeting the phrase, [[onpage_seo:​keyword_density|few instances]] of the phrase across the site, and the [[onpage_seo:​page_structure|keyword isn't bolded or emphasized]] in the content or used as anchor text for links out etc. Nonetheless,​ on-page SEO helps to determine the way your website ranks in search engines, and pages that are highly optimized for content in the way that the following articles will explain rank far easier for keyterms that they are optimzed for than other pages that are not optimized for them, but also targeting them. There are also some off-page [[best_practices:​prohibited_seo_techniques|"​prohibited"​ SEO techniques]] that can be banned or panalized by search engines e.g. Google.
  
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onpage_seo.1316374735.txt.gz · Last modified: 2011/09/18 19:38 (external edit)