Search Conversion
If a user clicks on a search engine result in the SERPs of a search engine, the user “converts.” This concept is comparable to the click-through rate (CTR) even though CTR is primarily used in online advertising.
If a user clicks on a search engine result in the SERPs of a search engine, the user “converts.” This concept is comparable to the click-through rate (CTR) even though CTR is primarily used in online advertising.
