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best_practices:typo3_seo:optimization
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Typo3 Search Engine Optimization: SEO Techniques

Typo3 is an excellent tool for establishing the best SEO techniques to improve PageRank. It is customizable to the point of being able to do almost anything when it comes to the back-end of a website. This allows the user to maximize the potential of their webpage with it. Below are some examples of common rank-building practices and how to perform them with Typo3.

The following are Typo3 Settings that maximize SEO:

  • Disable “built-in statistics”
  • Empower client-side caching through “.htaccess”
  • Moderate use of “Symlinks”
  • Optimize “MaxClients”
  • Remove useless extensions.

Nobody wants to visit a slow, cluttered Web site; thus, Typo3 settings that improve surfing speed are good for SEO.

Content

Content is king. Once you have assembled great content, ensure that your customers can view the content easily with a good organization that allows for fast, effortless navigation. Remove unnecessary features; disable unneeded functions. Typo3 requires a lot of resources to run. Your business can increase your Page Rank by making your Web site an appealing venue for finding items quickly for both customers and search engines.

Image Tagging

Images are great for catching the eye of consumers and potential partners. To search engine indexing spiders they do not mean much without the use of image tags. Setting image tags with Typo3 is a relatively simple procedure.

Editing with the Rich Text Editor

After inserting the image with the built-in “Insert/Modify Image” tool, click on the “Insert/Modify Image” icon or right click the picture and select “Image Properties”. This will bring up a small box which will have two fields towards the bottom labeled “Title” and “Alternate Text”. Once you input your keywords and title, simply hit the Update button below that.

Adding to Templates

Your Web template should create an appealing, organizational structure for your target customer. Since each market has its own “style” for promoting products and services, there is no “magic” SEO template. Your Web page must have an intuitive layout where consumers can quickly find what they need.

TemplaVoila is an important Typo3 template that is sufficient for SEO. Your text, images, and links should be well-organized around a common theme. Create a Web site with a clear hierarchy, sensible organizational tree, text links, and site map for finding unique, interesting content.

Don't “force” keywords or links; use natural sentences that are easy to read. Correct broken links; all people appreciate systems that are well-run and function properly.

Keywords

Once you are ready to fill in the content of your Web pages; always, keep the “List of Keywords” that are important to your customer base, in the back of your mind.

The following lines add images with title text and alt tags to already existing templates.

10 = IMAGE
10.file = fileadmin/yourwebsite.com/images/articles/testimagewindow.png
10.border = 1
10.altText = Test Image Window
10.titleText = Test Image Window

Information Structuring and Linking

Presentation of information goes a long way to building internal link value and making it easier for visitors to navigate your website. What is normally a tedious task is simplified by Typo3 into a visual drag-and-drop format that makes link management easy. Just a couple of clicks will allow you to add or edit your entries. Typo3 will then make the appropriate changes and updates on your front-end for you. The left pane of the display window features the structure tree where these tasks can be accomplished.

FIXME internal linking FIXME keywords FIXME sources

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best_practices/typo3_seo/optimization.txt · Last modified: 2010/08/02 05:50 (external edit)